Why Kosmen Chose Footballer Nguyen Hai Long as Its Brand Ambassador

Looking beyond what has already been achieved

Achievements may draw attention, but the true value of a brand ambassador lies in what they represent. Nguyen Hai Long embodies a new generation of Vietnamese talent steadily establishing its capabilities through perseverance and a continuous drive to improve. From his early opportunities to earning a place on the national team, he has consistently set new goals for himself and worked to reach each milestone along the way.

Kosmen announces footballer Nguyen Hai Long as its brand ambassador

These are the qualities Kosmen seeks in a representative of its dehumidifier line. Beyond being a familiar face, Hai Long brings a story of initiative, determination to grow, and the ambition to move forward. These are also the values Kosmen hopes to connect with users through the image of its dehumidifier line.

Kosmen Is on a similar journey

Kosmen began its journey with the goal of developing home appliances that better meet real-world needs. As part of this journey, its dehumidifier line has been developed to address a wide range of humidity control requirements.

Footballer Nguyen Hai Long - Brand ambassador for Kosmen dehumidifiers

From residential spaces to environments requiring specialized humidity control across various industries, Kosmen dehumidifiers are designed to help users take greater control in managing the effects of humidity. Humidity is often difficult to notice immediately, yet it can directly affect the quality of a space and many of the belongings within it. Humidity control, therefore, is not simply about dealing with problems after they arise. It is also a proactive way to protect a space from the outset.

Taking action before a problem occurs is another way of moving forward. And this is where the image of Nguyen Hai Long naturally connects with the Kosmen dehumidifier line.

A choice rooted in shared values

Kosmen’s decision to choose Nguyen Hai Long was not based solely on his influence or the milestones he has achieved. What the brand seeks is an image that can clearly convey the spirit Kosmen stands for: being proactive, striving to improve, and continually pushing toward new boundaries.

Kosmen hopes that Hai Long will help bring the brand’s product values closer to Vietnamese consumers and reach a wider audience

These are also the values embodied in Kosmen’s dehumidifier line. Rather than waiting for excessive humidity to cause inconvenience in daily life, users can take a proactive approach to managing their environment and protecting their spaces according to their needs.

As Brand Ambassador for the Kosmen dehumidifier line, Nguyen Hai Long will serve as a bridge that brings the brand closer to a new generation of users while conveying, in a more relatable way, the importance of taking a proactive approach to caring for living spaces.

This is more than a visual partnership. It is a meeting of spirit and solution: staying proactive in the face of change to create greater value. A shared spirit captured in the statement: “Vietnamese Spirit, Rising Beyond Every Limit.”

KOSMEN - PIONEERING SOLUTIONS FOR HUMIDITY CONTROL & AIR QUALITY

• Head Office: No. 77 Dinh Thi Thi Street, Van Phuc City Residential Area, Hiep Binh Ward, Ho Chi Minh City
• Representative Office: No. 27B, Street No. 12, Hiep Binh Ward, Ho Chi Minh City
• Hanoi Office: NV 4.7, Cau Buou New Urban Area, Thanh Liet Ward, Hanoi City
• Da Nang Office: No. 41 Vo An Ninh Street, Hoa Xuan Ward, Da Nang City
• Da Lat Office: No. 38/7 Ba Thang Hai Alley, Xuan Huong Ward - Da Lat, Lam Dong Province
• Hotlines: 0766 899 799 (Northern Region) - 0965 210 874 (Southern Region) - 0975 359 877 (Central Highlands) - 0935 696 695 (Central Vietnam)
• Website: https://kosmen.com.vn/en